Experience

SharkNinja

VP of Data, Analytics & AI · March 2025 – Present

SharkNinja designs and manufactures premium household appliances under the Shark and Ninja brands. It’s a fast-moving global business with a complex supply chain and broad retail distribution across international markets.

I own the enterprise Data and AI function across commercial, supply chain, and product domains. That means strategy, architecture, delivery, and governance, plus the organizational work of getting distributed teams coordinated and accountable.

When I joined, there was a critical POS data program that had stalled. The vendor model had structural problems that weren’t being named clearly. I diagnosed what was wrong, redefined the retailer extraction strategy, and rebuilt the data completeness and quality standards the business needed to make decisions from it. That kind of recovery work is unglamorous but it matters.

Beyond that, I’ve been shifting the organization from project-based delivery toward product-based ownership, building out applied AI capabilities in forecasting and retail performance, and managing vendor relationships and cost governance under real budget pressure.

Veracode

VP, Enterprise Data & Analytics · November 2023 – March 2025

Veracode provides application security solutions to enterprises across regulated industries. The environment requires real governance discipline, not just governance language.

I led the data and analytics transformation through a period focused on making the function measurably useful to the business. That meant embedding forecasting and pipeline intelligence directly into sales and finance workflows, building a Customer 360 capability used by commercial and customer success leadership, and establishing data governance and security operating models in partnership with Legal, Security, and Risk.

The work was about connecting the data function to revenue outcomes and building the credibility to be treated as a partner to executive leadership rather than a support function.

Bonterra

VP, Data Products · July 2020 – November 2023

Bonterra provides cloud-based software to nonprofits and social good organizations.

I founded the Data Products organization. When I started, it was one person. By the time I left, it was a multi-disciplinary team across analytics, data science, and platform delivery.

The most significant work was turning embedded analytics into a product line. We took analytics from an internal capability to a monetized feature set within the existing SaaS product, delivered it to production in under six months, and generated approximately three million in incremental ARR within two years. That required close collaboration with Product, Engineering, Sales, and Marketing, and a federated data operating model that could scale without losing reliability or governance standards.

I also partnered with the CISO to formalize enterprise data governance, which at that stage of company growth doesn’t happen on its own.

Cole Haan

Director, Analytics & Data Engineering · May 2017 – June 2020

Cole Haan operates roughly 200 retail locations globally, a significant DTC digital business, and wholesale relationships with major retail partners.

I led the data platform modernization that supported all of it. The work covered data engineering, analytics engineering, and integration across digital, retail, and supply chain channels. I also drove the Order Management system integration that enabled endless aisle capabilities and unlocked around twenty-five million in incremental revenue.

I defined and executed the multi-year digital data roadmap and built the Customer 360 and CDP integrations that connected data to marketing and commerce outcomes.

Baker Distributing

Director, Business Intelligence & Analytics · September 2014 – May 2017

Baker is a leading HVAC/R distributor with over 220 locations across 23 states.

I led the analytics function supporting a complex operational business with pricing, inventory, and sales dynamics that required decision-making at the branch level and above. The work was about building frameworks that let leadership see performance clearly and act on it.

Selerity Australia

Founder & Principal Analytics Consultant · October 2009 – August 2014

I founded a boutique analytics consultancy serving enterprise and mid-market clients across Australia and New Zealand. I ran everything: client acquisition, solution design, delivery, and operations. Working directly with client executives in regulated and operationally intensive environments gave me early exposure to governance, delivery discipline, and the communication gap between technical teams and the business leaders who depend on them.

Education

MS, Business Analytics · New York University, Stern School of Business · 2014

BS, Information Systems · University of North Carolina, Cameron School of Business · 2000

Scope summary