<?xml version="1.0" encoding="utf-8" standalone="yes"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>SharkNinja AI on Erik LaRochelle</title><link>https://eriklarochelle.ai/news/</link><description>Recent content in SharkNinja AI on Erik LaRochelle</description><generator>Hugo -- gohugo.io</generator><language>en-us</language><lastBuildDate>Mon, 18 May 2026 00:00:00 +0000</lastBuildDate><atom:link href="https://eriklarochelle.ai/news/index.xml" rel="self" type="application/rss+xml"/><item><title>How SharkNinja Turned Product Unboxing Into a Guided AI Conversation</title><link>https://eriklarochelle.ai/news/agentforce-unboxing-experience/</link><pubDate>Mon, 18 May 2026 00:00:00 +0000</pubDate><guid>https://eriklarochelle.ai/news/agentforce-unboxing-experience/</guid><description>A QR code on the box opens a mobile-first Agentforce session that walks customers through setup in real time. Converts the post-purchase moment — historically the peak frustration window — into a live dialogue.</description></item><item><title>Jailbreak LIVE: SharkNinja's Four-Day Global AI Hackathon</title><link>https://eriklarochelle.ai/news/jailbreak-live-hackathon/</link><pubDate>Mon, 27 Apr 2026 00:00:00 +0000</pubDate><guid>https://eriklarochelle.ai/news/jailbreak-live-hackathon/</guid><description>4,000+ employees across every function participated in a four-day, meeting-free global AI hack. No product roadmap restrictions, no department filters — the whole company, competing on ideas.</description></item><item><title>SharkNinja Launches $1M AI Challenge for All 4,200 Employees</title><link>https://eriklarochelle.ai/news/jailbreak-ai-program/</link><pubDate>Wed, 15 Apr 2026 00:00:00 +0000</pubDate><guid>https://eriklarochelle.ai/news/jailbreak-ai-program/</guid><description>Under the &amp;lsquo;Jailbreak&amp;rsquo; program, employees across every department compete weekly for AI project awards from $2,500 to $25,000, with a $100,000 grand prize at year end. No technical background required.</description></item><item><title>SharkNinja's AI Roadmap Signals Long-Term Upside for the Stock</title><link>https://eriklarochelle.ai/news/ai-roadmap-stock-upside/</link><pubDate>Wed, 25 Mar 2026 00:00:00 +0000</pubDate><guid>https://eriklarochelle.ai/news/ai-roadmap-stock-upside/</guid><description>The bull case: AI-enabled premium mix and direct operating models lift margins over time. The bear case: tariffs and soft discretionary spending cap near-term gains. EBITDA up 19.4% to $1.14B in fiscal 2025.</description></item><item><title>Shark Launches PowerDetect UV Reveal: First Robot Vacuum with UV Stain Detection</title><link>https://eriklarochelle.ai/news/powerdetect-uv-reveal/</link><pubDate>Tue, 03 Mar 2026 00:00:00 +0000</pubDate><guid>https://eriklarochelle.ai/news/powerdetect-uv-reveal/</guid><description>The PowerDetect UV Reveal pairs UV light detection with a camera to surface invisible messes, then uses AI to boost suction in real time where pet hair and dirt concentrate. Starts at $1,299.</description></item><item><title>10 Ways SharkNinja Uses AI to Support a $5B Business</title><link>https://eriklarochelle.ai/news/vux-world-10-ways-ai/</link><pubDate>Fri, 27 Feb 2026 00:00:00 +0000</pubDate><guid>https://eriklarochelle.ai/news/vux-world-10-ways-ai/</guid><description>The most detailed operational breakdown of SharkNinja&amp;rsquo;s AI deployment. Sr. Director Damian Hall covers real-time call transcription, AI-assisted agent surfacing, 100% QA scoring, and how conversation data feeds engineering and product teams.</description></item><item><title>SharkNinja Plans to Embed AI Across Every Product Category in 2026</title><link>https://eriklarochelle.ai/news/ai-2026-growth-playbook/</link><pubDate>Sun, 01 Feb 2026 00:00:00 +0000</pubDate><guid>https://eriklarochelle.ai/news/ai-2026-growth-playbook/</guid><description>25 new product launches planned, with AI capabilities debuting in coffee, air purification, and robotics. Leadership described a shift from AI-as-feature to AI-as-default across the portfolio.</description></item><item><title>SharkNinja Named to Inc.'s Best in Business 2025 for Innovation and Marketing</title><link>https://eriklarochelle.ai/news/inc-best-in-business-2025/</link><pubDate>Tue, 02 Dec 2025 00:00:00 +0000</pubDate><guid>https://eriklarochelle.ai/news/inc-best-in-business-2025/</guid><description>Recognized for 25 new product launches across 38 subcategories, the SharkNinja Innovation Challenge for early-career STEM talent, and the DTC relaunch that unified Shark and Ninja under one destination.</description></item><item><title>SharkNinja and Boston University Launch Dedicated AI &amp; Analytics Lab</title><link>https://eriklarochelle.ai/news/boston-university-ai-lab/</link><pubDate>Wed, 19 Nov 2025 00:00:00 +0000</pubDate><guid>https://eriklarochelle.ai/news/boston-university-ai-lab/</guid><description>Questrom School of Business faculty and graduate students will work alongside SharkNinja product and technology teams on AI-powered solutions — serving as a live testing ground for analytic approaches before they scale.</description></item><item><title>Shark Introduces PowerDetect ThermaCharged Robot with Heated Mop Wash and Dry</title><link>https://eriklarochelle.ai/news/powerdetect-thermacharged/</link><pubDate>Thu, 23 Oct 2025 00:00:00 +0000</pubDate><guid>https://eriklarochelle.ai/news/powerdetect-thermacharged/</guid><description>The first Shark robot to combine PowerDetect smart sensor cleaning with ThermaCharged thermal mop wash — 185°F water wash and 175°F heated dry, fully automated after every run. Starting at $1,099.</description></item><item><title>How AI Is Transforming the Consumer Experience at SharkNinja</title><link>https://eriklarochelle.ai/news/agentforce-dreamforce/</link><pubDate>Thu, 16 Oct 2025 00:00:00 +0000</pubDate><guid>https://eriklarochelle.ai/news/agentforce-dreamforce/</guid><description>At Dreamforce, SharkNinja&amp;rsquo;s team outlined how edge AI and Agentforce are reshaping the product ownership arc — from purchase guidance to post-sale setup. The consumer relationship becomes a continuous conversation, not a one-time transaction.</description></item><item><title>SharkNinja Adds AI Agent to Unified DTC Ecommerce Site</title><link>https://eriklarochelle.ai/news/agentforce-ecommerce-launch/</link><pubDate>Tue, 14 Oct 2025 00:00:00 +0000</pubDate><guid>https://eriklarochelle.ai/news/agentforce-ecommerce-launch/</guid><description>SharkNinja&amp;rsquo;s relaunched ecommerce site merges Shark and Ninja under a single Salesforce Agentforce platform. The AI agent handles guided shopping, unboxing support, and personalized product recommendations across 36 product categories.</description></item><item><title>How SharkNinja Is Preparing Its Site to Incorporate Salesforce Agents</title><link>https://eriklarochelle.ai/news/salesforce-site-preparation/</link><pubDate>Wed, 02 Jul 2025 00:00:00 +0000</pubDate><guid>https://eriklarochelle.ai/news/salesforce-site-preparation/</guid><description>A pre-launch look at the Commerce Cloud migration, data unification work, and agent infrastructure SharkNinja built before going live — the engineering reality behind the October ecommerce relaunch.</description></item><item><title>SharkNinja Named to TIME100 Most Influential Companies of 2025</title><link>https://eriklarochelle.ai/news/time100-most-influential-2025/</link><pubDate>Wed, 25 Jun 2025 00:00:00 +0000</pubDate><guid>https://eriklarochelle.ai/news/time100-most-influential-2025/</guid><description>Cited for redefining product categories at the intersection of consumer lifestyle and technology. In 2024, sales increased 30% and profits 38% — backed by a round-the-clock R&amp;amp;D engine that never stops shipping.</description></item><item><title>SharkNinja and Pandora on How Autonomous AI Will Reshape Retail</title><link>https://eriklarochelle.ai/news/sharkninja-pandora-retail-ai/</link><pubDate>Sun, 15 Jun 2025 00:00:00 +0000</pubDate><guid>https://eriklarochelle.ai/news/sharkninja-pandora-retail-ai/</guid><description>SharkNinja and Pandora executives on the shift from AI-assisted to autonomous AI in retail — what that means for product discovery, post-sale service, and how brands manage the hand-off between human and agent.</description></item><item><title>SharkNinja Among First Consumer Goods Brands on Salesforce Agentforce</title><link>https://eriklarochelle.ai/news/salesforce-agentforce-cgs/</link><pubDate>Sat, 19 Apr 2025 00:00:00 +0000</pubDate><guid>https://eriklarochelle.ai/news/salesforce-agentforce-cgs/</guid><description>SharkNinja and Fisher &amp;amp; Paykel were early adopters of Salesforce&amp;rsquo;s Agentforce for Consumer Goods — using gen AI to automate customer support while routing complex cases to human agents for higher-value interactions.</description></item><item><title>SharkNinja Named to Fast Company's World's 50 Most Innovative Companies of 2025</title><link>https://eriklarochelle.ai/news/fast-company-most-innovative-2025/</link><pubDate>Tue, 18 Mar 2025 00:00:00 +0000</pubDate><guid>https://eriklarochelle.ai/news/fast-company-most-innovative-2025/</guid><description>No. 27 overall and No. 2 in the Design category. Recognized for a product development model that runs relay-style across three continents with a 1,000-engineer R&amp;amp;D team — 25 new products launched in 2024 alone.</description></item><item><title>SharkNinja Powers Up Global Customer Service with Salesforce Agentforce</title><link>https://eriklarochelle.ai/news/agentforce-customer-service/</link><pubDate>Tue, 14 Jan 2025 00:00:00 +0000</pubDate><guid>https://eriklarochelle.ai/news/agentforce-customer-service/</guid><description>Salesforce named SharkNinja as a flagship Agentforce customer — using AI agents to deliver real-time answers at scale across a product catalog that spans 36 categories and 11 countries.</description></item><item><title>SharkNinja Embarks on Its Salesforce AI Journey</title><link>https://eriklarochelle.ai/news/martech-salesforce-ai-journey/</link><pubDate>Thu, 05 Dec 2024 00:00:00 +0000</pubDate><guid>https://eriklarochelle.ai/news/martech-salesforce-ai-journey/</guid><description>CIO Velia Carboni explains why Agentforce is a different bet than legacy chatbots: &amp;lsquo;It feels more personal, more like a dialogue.&amp;rsquo; The first public signal of the full-company Salesforce migration and the AI direction behind it.</description></item></channel></rss>